New Range SS17

Meet Our Latest ‘Simone’, Annina Roescheisen

We are thrilled to present our latest ‘Simone’ for the SS/17 Collection, Multi-Media Artist, Annina Roescheisen.

This season, Maison Simone Pérèle introduces a new Ambassador campaign, entitled ‘The Simone’s’.

From now on, each collection will be represented by unique, exceptional and successful women who embody the spirit of the Simone Pérèle woman and inspire those around them.

The Woman Next Door

Unlike other brands, whose ambassadors may be supermodels or international celebrities, Simone Pérèle believes in finding, supporting and sharing the successes of real women.

This is the woman next door who has a satisfying and successful career. Who inspires you to go the gym. To ask for that raise. To follow your passion.

She’s the woman you meet at a dinner party who convinces you to stop coasting and start striving for your true purpose, if only to find complete happiness.

The Simone’s

The women chosen each season are referred to as ‘The Simone’s‘.

Each ambassador models an exclusive range for the collection and stars in a short-film revealing how they find the confidence and self-belief to achieve their dreams.

These ladies are well regarded in their chosen field, combining their innate talents with perseverance and hard work to produce enviable (but not unattainable) careers.

They possess effortless style, unwavering determination and a true belief in oneself.

Close Up on Haute Couture


Inspired by the classic Smoking Jacket, Annina shows us how the perfect blend of satin and velvet transforms a simple silk shirt from classic to couture.

Available in-store and on-line in deep black.

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